Also see Chrysler plants, labs, and other places...
Diesel Slant Six: mo’ power, lo’ pollution
A solution Chrysler sorely needed
Computerized cars: Lean Burn and beyond
Much-maligned technologies they still use
Chrysler Firsts of the Carburetor Era
Pushing the entire industry forward
Chrysler Firsts of the Modern Era
When Chrysler had a global influence
Digital factories
Saving money and time by making it online
Chrysler CADCAM, Dassault CATIA, and NX
Making cars with computers
Wankel engines, Jack Smith, and Chrysler
The Road Runner creator explores a new engine (updated 2022)
Computerized Chrysler, 1980: Systems Beyond CADCAM
How they managed production and such with computers
Electric minivans (the originals): TEVan and EPIC
Chrysler invented the electric minivan - three generations of them
Sintered metals, Chrysler Oilite, and Amplex
The story of how the right man in the right lab led to a major advance in metals technology
Chrysler rockets from nuclear missiles to the Moon: Quick review
Chrysler's role as the primary contractor and developer on the Moon rockets and the earlier Redstone missiles
2025 Ram 1500 REV: Ram’s First Electric Pickup Truck
All the info, all the pics of the first electric pickup to tow 14,000 pounds
USA vs Japan: plant changes for a new Chrysler (1989-94)
How Chrysler rescued itself
How was Chrysler Engineering organized in 1953-1954
(and what problems that would bring)
SCORE: Saving billions with supplier ideas
A true systems approach yielded major advances
Dodge Brothers vs Ford as Employers
Hint: the Dodges gave out free beer and Ford hired thugs
Unibody: Behind the Sudden 1960 Move
A stunning, massive shift—the surprising reason they did it
1990s Chrysler: Company on a Mission
One of the few good uses of mission statements!
Behind the (failed) 1972 effort to fix Chrysler’s product strategy
What might have been?
Extended enterprise: Bringing in the suppliers
Saving money and making better cars
Invention Factory: Liberty Group
Center for innovation or waste of time? You decide
Birth of the Chrysler Newport: 1960-62
How the Chrysler Newport was born; the first generation of the Chrysler-styled DeSoto
Classic rear wheel drive Mopar car groups, by platform code
Diving into the A, B, C, D, F/J/M, E, and R bodies (and why they had letters)
Stories from Chrysler’s man on the Mitsubishi Board
Iacocca and working in Japan
Do you know these people from the Class of 1951?
Seriously, tell us!
Working for Chrysler president John Riccardo
An insider's story
Quick stories from Chrysler’s past
Volume 1: from a dyno tech, cost estimator, marketer, and product manager
Chrysler President L.L. “Tex” Colbert
Modernizing Chrysler, the 1957 debacle, the supplier scandal, and the Valiant
Quick stories from Chrysler’s past (Vol. 2)
Breaking brakes, the Chair, log manifold, and Orvis
Quick stories from Chrysler’s past, volume 3
Designing turbine blades, Design flooring, logos and badges, pentastars, and Mitsubishi
Mopars running on water: Chrysler Marine
The best, most innovative boats you could buy
Mopar clubs: the nationals
Our listing of national clubs with Web sites
Chrysler Corporation USA Sales in 1991
versus GM, Ford, and Others
1971 Chrysler Car and Truck Sales in 1971
versus GM and Ford
Chrysler press releases over the years
With many examples
Behind the Fratzog
Memorable 1960s-70s Icon Returning for 2022
1973 Dodge Taxi brochure (and Mopar cabs)
The brochure and the full story: Dodge’s 1973 taxi lineup and the company’s history with cabs
1974 Dodge Dart-and-Challenger Foldout
Dodge’s seemingly odd 1974 Challenger and Dart brochure
1983 Chrysler New Yorker Fifth Avenue (brochure and info)
Advertising the Chrysler M-bodies
1983 Dodge Diplomat in Canada
Digging into the brochure and the car
Chrysler-Plymouth-Dodge ads of 1960: slant six, unibody, and torsion bars
How 1960 Chrysler Corporation ads focused on their dramatic car advances
Mopar engine ads of the 1960s: slant six and big V8s
Dodge and Plymouth ads featuring engines and slant six models
That huge Chrysler: Everything We Make ad
Taking you anywhere you want to go - including 238,000 miles straight up
1997 “Drive the Showroom” Package
Chrysler’s call to auto writers: Change your mind, we’re new!
Also see Chrysler plants, labs, and other places...
Books by MoTales writer David Zatz
Copyright © 2021-2023 Zatz LLC • Chrysler / Mopar car stories and history.
